Teddy Bears and Children's Activity Book Aim to Advocate, Comfort and Educate in Time for National Kidney Awareness Month and National Donate Life Month

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LOS ANGELES, March 02, 2022 (GLOBE NEWSWIRE) -- Today, MinMinBear Foundation, a 501(c)3 nonprofit organization, announces a partnership with Natera to help comfort kidney patients. This partnership includes the launch of the A.C.E. Campaign featuring the newest MinMinBear, a teddy bear named A.C.E., who symbolizes the organization's mission to Advocate, Comfort, and Educate about kidney disease and organ donation. The new A.C.E. Bear was created specifically in honor of Kidney Disease Awareness Month (March) and National Donate Life Month (April). It comes with an accompanying 16-page children's coloring and activity book that helps explain the process of kidney disease from diagnosis to transplant for children in need and their parents or caregivers. 

MinMinBear Foundation was launched in 2020 with the original three bears — MinMinBear™, AlbieBear™, and WinskiBear™ — representing the patient, donor, and support system by founder Rachelle McCray. McCray is a known TV personality (QVC, Arizona Living, CelebTV) and former Miss Arizona United States and Arizona Cardinals NFL cheerleader. She is also herself a kidney patient and was inspired to start the charity in honor of her mother, who is currently one of 100,000 people waiting for a life-saving kidney on the transplant list. READ MORE....